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Oakland Coliseum to get fairly appropriate new naming rights deal this season

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Raiders will play their final season in RingCentral. No, seriously.

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NFL: Oakland Raiders-Rookie Minicamp Kirby Lee-USA TODAY Sports

A lot of champions have been crowned in Oakland Coliseum over the years. The Raiders won two Super Bowls there and the A’s won four World Series. You might call it RingCentral. No, literally, that’s what you will be calling it because that’s who has purchased the naming rights according to the East Bay Times.

The name certainly has a nice ring to it. Though the name of the company isn’t about jewelry. RingCentral is a communications firm (ring like a telephone) based in Belmont (Peninsula). They are paying the Coliseum Authority $1 million per season to hold the naming right to the Coliseum for the next three years.

Since 2016 the Coliseum has had no naming rights. Prior to that Overstock owned the rights and it went by O.co Coliseum. When they ended their naming rights deal, the coliseum went back to its classic roots as the Oakland-Alameda County Coliseum.

This offseason the Raiders signed a new lease with the Coliseum to play there for 2019 with an option for 2020, so they will play their final season in RingCentral, whether that’s this season or next, before leaving for their new stadium in Las Vegas.

Once the Raiders are gone, the naming rights will remain for as long as the A’s play there. They currently have a deal in the works for a new ballpark at Howard Terminal in Oakland which they hope to play in as early as 2023.